Shanghai Regulates Shoppable Livestreaming
Release time：2024-05-01 05:01:54 Source：World Wander news portal
-
Contact Us
- Home
- News
- People
- In-depth
- ACWF
- 2023 Women Science and Technology Innovation Pioneer...
- People Enjoy Blooming Tulips in Jinan, East...
- Flowers Bloom Across China in Spring
Shanghai Regulates Shoppable Livestreaming
July 15, 2022SHANGHAI, July 14 (Xinhua) — Shanghai's market regulator has rolled out guidelines to regulate livestreaming sales activities to combat click farming, false advertising, and other foul play.
According to the municipal administration for market regulation, livestreaming sales platforms should establish a "blacklist" system for delinquent livestreamers. They may not advertise their livestreaming with such hype as "the lowest prices online" or "lowest prices in history."
To protect the rights and interests of minors and the elderly, it said livestreaming sales should not arbitrarily label products as "for infants and children only," sell products and services containing pornography or violence to minors, or publish illegal advertisements regarding medicine, investment, and real estate that target the elderly.
The guidelines have also clarified the obligations of livestreaming platforms, the channel operators, and livestreamers, and proposed the establishment of a rapid disposal system for consumer rights disputes.
Shoppable livestreaming is booming in China. According to a report released by data analysis agency iiMedia Research in late June, the scale of the country's livestreaming e-commerce industry hit 1.2 trillion yuan (about 178 billion U.S. dollars) in 2021, and this figure will likely exceed 2.1 trillion yuan by 2025.
(Source: Xinhua)
32.3KPlease understand that womenofchina.cn,a non-profit, information-communication website, cannot reach every writer before using articles and images. For copyright issues, please contact us by emailing: [email protected]. The articles published and opinions expressed on this website represent the opinions of writers and are not necessarily shared by womenofchina.cn.
Comments
Magazines
Projects
Photos
Special Coverage
- Previous：Free child care from higher taxes? These cities subsidize daycare
- Next：Ralph Lauren goes minimal for latest fashion show, with muted tones and a more intimate setting
Related articles
- WADA defends pick of Swiss prosecutor under scrutiny in review of Chinese swimmers case
- Lawsuits, protests call on U.S. gov't to halt support for Israel
- Homicide suspect kills himself after fleeing through 3 states, authorities say
- The last day of the NBA regular season is Sunday. Expect chaos and lots of it
- Former Italian foreign minister convicted for role in sale of Monte Carlo apartment
- Yemeni gov't warns Houthis against military escalation in Red Sea
- 161 confirmed dead, 103 missing in Japan's quake
- Chinese experts help farmers in Cote d'Ivoire achieve bumper harvest of paddy rice
- California's population grew in 2023, halting 3 years of decline
- I blocked off my driveway with £34 tool from Screwfix
- Scotland Yard to pay 'five
- Coronel has 3 saves, first shutout of season, Red Bulls and Fire tie 0
- UN chief to convene with key donors to ensure continued support for Palestine refugees relief work
- Dylan Larkin scores power
- Blow to Rishi Sunak's hopes for returning more small
- Trump critic Chris Christie exits 2024 U.S. presidential race
- Dylan Larkin scores power
- Hamas leader arrives in Cairo to hold talks on Gaza truce
- Former Italian foreign minister convicted for role in sale of Monte Carlo apartment
- Yemen's Houthis claim launching missile attacks at U.S. commercial vessels, navy warships
Random recommendation
- Copyright © 2024 Powered by Shanghai Regulates Shoppable Livestreaming ,World Wander news portal sitemap